Our Vision

We build global digital first brands from India by partnering with the right entrepreneurs, investing into the business and bringing our expertise to bear to scale the brand.

Why partner with us?

Transform your future through a successful partnership
Watch your brand become a household name with our expertise
Continue to profit as we accelerate your brand

What do we do?

We identify and invest into proven digital first brands in the Lifestyle, Home and Beauty verticals.
Leveraging our expertise in driving growth, product, merchandising, technology, supply chain and access to global markets, we profitably grow brands beyond 10x in a very short period of time.
We go from the first discussion to cash in the bank within a span of 4 weeks thereby allowing an accelerated focus on business.

The Process

1. Getting to know your Brand
We are curious about you and your brand.
We invest into understanding your brand’s journey both financially as well as qualitatively.
We do this over 1-2 detailed meetings.
2. Valuation and Commercial Construct
We value what you have built.
We come back to you within 48 hours with a fair and transparent commercial construct which we shape along with you.
3. Due Diligence and Deal Closure
We value your time and understand you have a business to run.
We ensure a streamlined Due Diligence and aim to close the deal within 4 weeks.
4. Accelerate your Brand
We step on the pedal bringing in our expertise across marketing strategy, demand planning, business process optimization, growth hacking and a deep understanding of digital business to profitably and exponentially grow your brand.

Our Team

Ananth Narayanan
Ex CEO Myntra, Co-founder and CEO Medlife, McKinsey
Pawan Kumar Dasaraju
Category expertise
Ex Myntra, Swiggy, Aditya Birla retail
Aniket Nikumb
M & A expertise
Ex McKinsey, Apax Partners, Startup Entrepreneur

Our Expertise

Our Investors


Looking to build something remarkable from the ground up? Come join us at Mensa Brands
We are a group of mavericks that have come together to build a tech-led ‘House of Brands’. We deeply care about our consumers, our founders and our teams.
If you are someone who is passionate about building global brands from India, come experience the #LifeAtMensa 🚀.
We are hiring across all our teams - Growth, Investments, Product, Technology, Operations, Performance Marketing, Category Management, Business Finance, Financial Planning & Analysis, Human Resources and others.
We at Mensa are really looking forward to learning more about you!
Apply here : https://lnkd.in/dZMTGg6X

Contact Us

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Email *
Phone No *
Brand Name
You can also reach out to us at partners@mensabrands.com